My client is a research-driven strategy/market research agency that inspires its clients to build innovative and impactful experiences for consumers. We work with leading brands in exciting industries, melding quantitative muscle with qualitative finesse to meet clients’ strategic objectives – growing brands, innovating products, and designing compelling consumer experiences. Our approach gets to the deeper truth of what drives people and their relationships to brands in order to open up inspiring possibilities for our clients’ growth. Our clients are industry leaders and our reputation is top- notch. There is significant untapped market potential for a self-starter who can work with us to further grow their practice and the organization.
My client is seeking to further grow and expand by bringing on a leader who can build and grow a practice area. In particular we are seeking to grow and expand the following verticals: Travel & Hospitality, Fashion, Technology, Digital Gaming, and Retail. The VP/SVP or Head of Practice is a key leadership position for an experienced, strategic thinker who is passionate about leading their practice area, sales, marketing and research. As you know, selling strategic research is not a “sales” position but a consultative role. Therefore, the right candidate is someone experienced who can develop new accounts by working closely with clients as their trusted adviser.
The ideal candidate should:
- Have a background overseeing qualitative and quantitative research projects on topics associated with branding, communications and innovation for Travel and Hospitality, technology, youth, digital gaming, or retail clients
- Have a proven record of selling between $1M - $2m of strategic research services per year with new accounts and additional revenue from existing accounts as the most senior consultant leading the relationship.
- Is a thought leader with a strong reputation in their field.
- Have the desire and willingness to work as part of a team and the skills necessary to lead
Leaders with this level of experience typically play other leadership roles within the organization. As a growing organization we are open to tailoring a role around this leader’s strengths and interests.
Salary and incentive structure commensurate with experience.
They offer a culturally relaxed, creative and intellectually stimulating family-friendly work environment. Tribeca location.